PRESS RELEASES

News

Collaborations, store openings, special projects, events…here are all Etam news and its
engagement.

MenstrualpantiesCHANGINGPERIODS

Every year, over 45 billion tampons and menstrual pads are discarded in the world. Yet 1 in 3 women does not change her hygienic protection enough for economic reasons. It is for these motives that Etam launched its line of menstrual panties in September 2021. Reusable menstrual panties that have already improved the daily lives […]

MAGICOOLNIGHTS

December is approaching, it’s already time to look at your Christmas list… Discover the essential end-of-year collaboration! For the holidays, Etam calls on the Mobilisation Générale creator to delight Christmas by creating a resolutely fun collection to add to everyone’s wish list.

PRECIOUSNIGHT100%SILKCOLLECTION

A refined and timeless material, silk is the new obsession of the season and our creative studio has designed an exceptional sleepwear collection to be worn day or night.