Collaborations, store openings, special projects, events…here are all Etam news and its
engagement.
Collaborations, store openings, special projects, events…here are all Etam news and its
engagement.
Etam, a house founded in 1916, fuses corsetry heritage with creative audacity through Private. A high lingerie collection crafted alongside the finest french ateliers.
Etam opens a bold new chapter with a powerful campaign fronted by international icon Irina Shayk, under the creative direction of Olivier Leone. “J’ETAM ” is a love-fueled manifesto that sets the stage for Etam’s iconic Live Show on September 30th.
Following the success of last year’s edition on the shores of Lake Geneva, ETAM makes its comeback this summer for the 59th Montreux Jazz Festival.