PRESS RELEASES

News

Collaborations, store openings, special projects, events…here are all Etam news and its
engagement.

PinkOctober

AS PART OF THE WE CARE FOR WOMEN PROGRAM, ETAM STANDS BY WOMEN EVERY DAY, A COMMITMENT EXPRESSED THROUGH CONCRETE ACTIONS CARRIED OUT ALL YEAR LONG.

POSTLIVESHOW2025

For its 18th edition, Etam opened a bold new chapter with a reimagined live show. More than a fashion show, it was a one-of-a-kind experience that broke conventions and redefined The conversation between lingerie, fashion, and culture.

EtamLiveShow2025

In 2025, J’ETAM will open a new chapter with a reimagined live show. More than a fashion show, it is a one-of-a-kind event that challenges conventions and reinvents the encounter between lingerie, fashion, and culture.